For our Sunspel and Studio Nicholson collaboration, we combined our fabric expertise with Studio Nicholson’s modern, relaxed silhouettes. Wardrobe staples including hoodies, sweatshirts and track pants were reinvented with looser fits, while we created new fabrics including a cotton fleece and a comfort stretch jersey, resulting in an exceptionally crafted, considered collection.
The process involved sitting down with Studio Nicholson founder, Nick Wakeman, whose love of fabric made working with Sunspel a no-brainer. We caught up with her recently to discuss her inspirations, the idea behind the collaboration, and her love of Japanese architecture.
How would you describe Studio Nicholson clothing to someone new to the brand?
Functionality, modernity and playfulness are the elements we believe in as a brand, and they are the foundations of each collection. I believe that Studio Nicholson’s magic lies in making the everyday and commonplace garment exceptionally beautiful and flawlessly modern.
I am infatuated with the idea of the ordinary and conventional in place of any kind of fantasy. Studio Nicholson offers womenswear, menswear and accessories for everyday wear in the highest quality of fabrics.
What is it about Sunspel that made you want to collaborate?
Sunspel have a beautiful British heritage story and supreme choices of jersey. Teaming up with the experts was a no-brainer for Studio Nicholson.
What’s the idea behind the Sunspel and Studio Nicholson collection?
To create a capsule of elevated jersey separates, each with a clear place and purpose within the modular wardrobe. We approached every element with the same reverence as a woven garment – incorporating attitude with elevated, well-fitting shapes and the persistent pursuit of the ideal fit. These are definite silhouettes – and have been designed to be worn together, in sets.